With the ongoing success of its Taco Bell “Flip Up The Cup” promotion, Airborne Entertainment continues to demonstrate its leadership in the burgeoning mobile industry.

For this latest mobile promotion, Airborne custom-built a national campaign that entices Taco Bell customers with instant-win prizes, and encourages visits to Taco Bell restaurants with a fun and easy-to-play trivia game. The results are impressive:

• 80% of all participants chose to play the Taco Bell trivia game
• 10% of those who played the game opted-in for future Taco Bell promotions

Taco Bell’s campaign exceeded expectations: it improved brand awareness, increased sales, and laid the foundations for the company’s future permission-based mobile marketing campaigns.

The success of this latest project builds on Airborne’s maturity in the mobile industry. With over six years of experience in mobile, Airborne has the partnerships and expertise to tap into carrier-grade connections and deliver optimized content to multiple devices for unmatched market penetration. Most importantly, Airborne has a track record of producing compelling promotional content and services, and the statistics to demonstrate their success.

Airborne is proud to add Taco Bell to its ever-growing roster of top-tier clients, which includes MAXIM Magazine, ecko unltd, Family Guy, the NHL and numerous NCAA sports brands. The company’s unique approach empowers brands to offer personalized, targeted messages and build permission-based campaigns that reward participants with the kinds of fun, interactive experiences for which Airborne is renowned throughout the mobile and entertainment industries.

As legions of brands awaken to the revolution of mobile promotions, Airborne Entertainment is arming its ever-growing squadron of clients with robust, cutting-edge campaigns.